ESA Member Benefits
Two Ways Rocket Media Can Help Your Security Company Right Now
We’ve marketed exclusively for home services and security companies since 2003. ESA members get access to both of the benefits below. Take one, take both, or just take the free one and run.
01 / Your Member Benefits
Diagnose Where You Stand. Build Where You’re Going.
Free — AI Visibility Audit
Find out what ChatGPT, Perplexity, and Google’s AI Overview actually tell homeowners when they ask who to call. We show you the output, name the sources those tools cite, flag where competitors beat you, and hand you a ranked fix list.
- Delivered in five business days
- 30-minute walkthrough call optional
$1,000 Off — Content Fusion
Three connected tools that figure out who your best customers are, what makes you different, and how to sound like yourselves saying it. Persona Weaver, Content Weaver, and Positioning Weaver, so every page, post, and proposal starts from the same solid ground.
- Reply within one business day
- All three Weavers included*
➔ Download the one-pager (PDF)
*Individual Weavers available at standard pricing
02 / Why Now
Homeowners Are Asking AI Who To Call
A growing share of homeowners now ask an assistant which security company to trust and take the shortlist they get back. Those assistants don’t read your website first. They read a short list of third-party sources, and most security dealers have never seen that list. The audit shows you where you stand in that world. Content Fusion gives you the foundation to compete in it. They solve the same problem at different depths.
Since 2003, we’ve marketed for one industry. We’re not guessing at how security buyers behave — we’ve watched it change for twenty-three years.
Rocket Media, Gilbert, AZ
03 / The Detail
Every Tool, Unpacked
AI Visibility Audit
- What AI says about you. We query ChatGPT, Perplexity, and Google AI Overviews the way a homeowner in your service area would, and capture the actual output.
- Which sources it trusts. We name the specific sites AI cites for security queries in your metro and show which ones you appear in.
- Where competitors win. The same queries run against the companies you compete with.
- What it gets wrong. Wrong service areas, dead numbers, outdated licensing. Flagged so you can fix it.
Content Fusion
- Persona Weaver. Who your ideal customer actually is: what they’re dealing with, what pushes them to finally call, and who to steer clear of.
- Content Weaver. How your brand sounds. The voice, the tone, the words you’d never use, documented once so nobody has to guess again.
- Positioning Weaver. What makes you different, backed up rather than simply claimed.
- Use one or all three. Each builds on the one before it. The ESA rate applies to the full suite.
Expect More from Your Marketing Team
Partner with one of the most established marketing teams in the country and start growing your brand with confidence, beginning now.