Why Purchasing an Email List Can Devastate Your Email Marketing
Building an email marketing list is hard. It takes time and it’s a lot of work. And if your email list is not growing as quickly as you want, it can be really discouraging. So, many businesses take a shortcut and purchase email addresses to build their list more quickly. But this method also comes with consequences.
What the New Facebook Star Rating Placement Means for Your Business
If you’ve been on Facebook recently, you’ve probably noticed a new feature starting to pop up on many company pages. Facebook has started testing a new placement for star ratings. Here's what the new placement could mean for your page.
3 Ways to Generate More Leads Online
If you rely on generating leads to grow your business but you aren’t getting them online, you could be missing out on a huge opportunity for more business. Having a functional website and using online channels like email marketing, social media and pay-per-click ads are just a few ways to start generating leads online.
PPC vs. SEO: When to Use Which For Your Business and Why
When business owners first come to us for marketing help, we often hear one common request: “I want to start SEO to drive traffic to my website.” But we usually have to explain to business owners that sometimes Search Engine Optimization (SEO) isn’t the best place to start with your marketing and maybe they should be looking into starting Pay-Per-Click (PPC) advertising first.
Report: 62% of Consumers Use Social Media for Customer Service
If more than half of your customers turned to social media to complain or ask for support on a daily basis, would you be prepared? More and more consumers are using social media for customer service, so make sure your company is prepared when feedback comes rolling in.
Give Back Project Rewind: 2013 Winner AZA United
The finalists will be announced in just a few weeks, but first we’re going to rewind back to our 2013 Give Back Project and tell you what’s been going on with AZA United since being selected as our winner last year.
5 Ways You’re Driving Customers Away From Your Website
If you think your website is about your business, you’re wrong. It's about your users and how they find what they're looking for with the least amount of interruptions. Here are 5 ways you could be driving your customers away from your website.
2014 Give Back Project
Over the course of Rocket Media’s lifetime, we’ve had the opportunity to work with many awesome nonprofit organizations around the Valley. We love our local community, but we wanted to expand our pro-bono work across the country so last year we launched a new program called the Give Back Project.
How You Can Use Social Media to Help Re-Engage Existing Customers
Using social media to reach your existing customers can be very easy and cost-effective. Here are a few ways you can use social media to help re-engage past customers.